Publications of Giulia Marcocchia

Giulia Marcocchia is associate professor in Management Sciences. She holds the "Junior Professor Chair" in Design and Management

Can design management for sustainability be the outcome of an innovative mix of design thinging and systems design?

2024Jean-Louis Soubret, Giulia Marcocchia

24th DMI: Academic Design Management Conference Design & Innovation at a Crossroad Delft, Netherlands, Design Management Institute, Aug 2024, Delft, Netherlands

The Forgotten Legacy of Schön: From Materials to “Mediums” in the Design Activity

Design Issues2023Annie Gentes, Giulia Marcocchia

Design Issues, 2023, 39 (2), pp.3-13. ⟨10.1162/desi_a_00713⟩

Tackling the Design of Platform-Based Service Systems, Integrating Data and Cultures: The Case of Urban Markets

Systems2023Francesca Montagna, Giulia Marcocchia, Marco Cantamessa

Systems, 2023, 11 (2), pp.66. ⟨10.3390/systems11020066⟩

The role of design principles in partners' alignment toward innovation ecosystem emergence. The autonomous connected mobility case

2021Giulia Marcocchia Associate

Innovation in an era of disruption, R&D Management, Jul 2021, Online (Paris), France

Projects as the enablers of ecosystem’s emergence : The case of the connected autonomous mobility

2019Giulia Marcocchia

Business administration. Université Paris Saclay (COmUE), 2019. English. ⟨NNT : 2019SACLT020⟩

VALUE CREATION IN EMERGENT MOBILITY ECOSYSTEM EVIDENCES OF ORGANIZATIONS' STRUCTURE ROLE

2018Giulia Marcocchia

AOM 2018 Improving Lives, Academy of Management, Aug 2018, Chicago (IL), United States

Open Innovation For Systemic Innovation: Insights From Three Projects

2018Maniak Rémi, Marcocchia Giulia

R&D Management Conference 2018, R&D, Jun 2018, Milan (Italie), Italy

Managing 'proto-ecosystems' - two smart mobility case studies

International Journal of Automotive Technology and Management2018Giulia Marcocchia, Rémi Maniak

International Journal of Automotive Technology and Management, 2018, Electromobility: Towards a New Dominant Design?, 18 (3), pp.209-228. ⟨10.1504/IJATM.2018.093413⟩

Managing “Proto-Ecosystems” Projects –Two Case Studies From The Smart Mobility Industry

2017Giulia Marcocchia, Rémi Maniak

AIMS XXVIe Conférence Internationale de Management Stratégique, Association Internationale Management Stratégique, Jul 2017, Lyon, France

The ignition of auto-mobility ecosystems projects -Insights from three case studies

2017Giulia Marcocchia, Rémi Maniak

R/Evolutions. New technologies and services in the automotive industry, Gerpisa, Jun 2017, Paris, France